Hunting & Fishing - Hard & Soft Baits

X-Rap® Magnum® Xtreme 6-1/4" HD Wahoo UVThe 8-foot running X-Rap® Magnum® Xtreme trolls true at over 15 knots, allowing you to cover more water an...

Salt Pro Minnow - 5-1/8" - Floating - Laser Green ShinerSalt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in po...

Gulp!® Saltwater Jerk Shad - 6" - Violet Haze FleckThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! ...

Gulp!® Saltwater Grub - 5" - White GlowThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp...

Gulp!® Saltwater Grub - 5" - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp...

Gulp!® Saltwater Jerk Shad - 5" - Sweet N Sour ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fis...

Gulp!® 6" Grub - White GlowThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is t...

Gulp!® 6" Grub - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is t...

Gulp!® 6" Grub - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly...

Gulp!® Saltwater Shrimp - 4" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gul...

Gulp!® 6" Grub - Blue FuzeThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is th...

Gulp!® 6" Grub - Grub WhiteThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is t...

Gulp!® 6" Grub - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is th...

Gulp!® 6" Grub - ChartreuseThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is t...

3-1/4" Dipsy Diver - Chartreuse/Silver Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apar...

2-1/4" Dipsy Diver - Black/Black Bottom Moon JellyThe special round shape and resulting multi-directional feature sets the Dipsy Diver® apart from...

X-Rap® Long Cast 5-1/2" Hot Pink UVDesigned for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built heavy an...

X-Rap® Magnum® Xplode 130 - AYUThe over-engineered X-Rap® Magnum® Xplode combines a heavy through-wire construction with a thick-walled ABS body, ...

X-Rap® Magnum® 30 Hot Pink UVThe massive diving-lip takes the X-Rap® Magnums deep… unassisted. Nothing to hinder the action. Each dives to its pre...

Salt Pro Minnow - 6" - Floating - Parrot Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Versa...

Salt Pro Minnow - 6" - Floating - Black Purple Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity....

Salt Pro Minnow - 5-1/8" - Floating - Hickory Dickory Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popu...

Salt Pro Minnow - 6" - Floating - Laser Ayu Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. Ve...

Salt Pro Minnow - 5-1/8" - Floating - Chrome Salt Pro Minnows lures to catch a variety of game fish and have grown amazingly fast in popularity. V...